#HR

Bosch Japan celebrates diversity in the kitchen

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“In order to create a diverse environment, we first begin to understand!”

Hello! from the Bosch, Public Relations team!
From this week, the Bosch Japan group begins with the diversity of the country’s food in the dining room at each office factory.

This is a part of the initiative of ” Diver City Day which is widely expanded around the global Bosch group.

The aim of the initiative is to have a new approach and its own ideas, and to be able to respond to a variety of customer needs, and eventually the company’s success will lead to the success of the company.

We want to build a variety of HR initiatives in order to create more diverse environments in the future!

What is this obsession with corporates feeling compelled to ram “diversity” down staff throats? Why not just serve foreign cuisine and let staff enjoy it? They’ll notice it. Stick a Thai flag in the meal if need be to denote where it is from.  Why not let them provide feedback of their own volition? Will the workers all of a sudden feel after eating Egyptian cuisine that their customers at Mazda are in need of Arabic on their diesel pumps? Why not secretly record lunchtime conversations to ensure staff are “on message” otherwise force them to do hours on end of appropriate workplace behavior classes? Did the diversity brigade in the kitchen consider that Jews or Muslim staff (if any in Japan) can’t eat pork? Lest they be offended.

Bosch is an auto parts manufacturer which in Japan would serve predominantly Japanese customers. Will diversity rally the troops to higher levels of excellence? Completely immeasurable. Will Bosch customers select them on the cost performance of their products or pay premiums because the staff canteen serves chicken satay and tacos?

Indeed if Bosch HR & PR think they have a diversity problem that requires remedying through the kitchen then perhaps we should question their substandard hiring practices that allowed such bigots on the factory floor in the first place. Seriously, if they feel that staff are so out of touch that they require re-education, why not waste more money on internal indoctrination. Bosch be warned – virtue signaling can backfire.

Look how well things have gone for Starbucks preaching their virtuous side. Now staff are concerned their seating areas/bathrooms (now open to all after bending to social pressure based on something they were well within their rights to do) will be open to homeless people or drug addicts looking for a place to shoot up. So in order to appeal that the coffee chain is of higher moral standing they’ll happily trade alienating paying customers to achieve it. Lunacy. By that measure every corporate office should open their amenities to anyone. How shameful they put their businesses before humanity.

Maybe Bosch should look to hire based on diversity rather than quality of engineering talent. You can be sure that’s won’t lead to “success of the company”. Quite the opposite. Note Bosch is sponsoring these ads on social media. Pathetic. It is sort of like those people that profess their love and happiness endlessly on social media. So lacking in confidence are they in their partners that they feel safer telling the world instead of the one that matters.

Zip It or be Zapped

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It seems that everywhere we turn these days someone else is raising a flag to suggest “we need to move with the times.”  What are “the times?” Whose times are we required to move for? Mine? Yours? Theirs? A chat on social media the other day raised the conversation of an HR director saying that he would not sign off on a hire who didn’t agree with his subjective view over a trivial subject. He argued that it was for the best interests of diversity and inclusion not to hire someone who wasn’t offended by said subject. CM retorted “so if I don’t agree with your thinking on a topic which is completely unrelated to the job task that I might be hypothetically the most qualified for, you’ll sink it on that alone…sounds like a totalitarian power trip.” This confirmed the ‘unconscious bias, conscious bias‘ piece on HR last week.’ 2+2=5. HR departments are becoming all powerful autocrats.

It is hard to know whether to laugh or cry! The conversation went further to suggest that I simply must accept change on the grounds of diversity. That word is chucked around as loosely as a Casanova saying “I love you” to his multiple conquests. It simply seeks to force compliance. Surely all things work better when there is mutual buy-in rather than threatening to burn people at the stake. Why is my subjectivity any more or less valuable than someone else’s?

The idea of forcing conformity is dangerous ground. As long as one’s views don’t openly impact others why should it matter? Why should HR apparatchiks use bullying behaviour which goes against the grain of every appropriate workplace behaviour training seminar staff are required to take? Well it is only “some” behaviour. So much for equality in the workplace.

Just like the same sex marriage (SSM) debate. Anyone with a rainbow screen saver could proudly display it in the office without attracting a whimper because they were ‘on message’. Anyone that didn’t believe it and had a “Vote NO” as a computer screen background would have been summoned before HR for hate speech and reprimanded or worse, sacked. Is that freedom of opinion? Is that diversity? Or inclusion? Accept or face the consequences is hardly a way to encourage it. Diversity and inclusion only creates division and exclusion because only some people are allowed to voice free speech.  When the government funded Diversity Council tells Australian workers that the use of the word ‘guys’ is offensive then just how far are we willing to trade everyday freedoms and cultural norms? If one is triggered by the use of the word ‘guys’ or a preferred pronoun then they need a shrink not an HR department to help them.

The sad reality is that diversity should be won on the grounds of the argument rather than legislation. Just like the F1 race queen ban from this year. It doesn’t much matter to CM personally on what the F1 wants to do. Go on the MotoGP website and there is a “Paddock GirlssectionTo suddenly reverse a decision it so actively promotes would be utter hypocrisy. While the need to halt the objectification of women argument is bandied about, the women who do it are clearly happy to be objectified for a price. Instead of viewers being told to “get with the times” shouldn’t they be hammering the message to the umbrella girls to tell them they’re letting down their own side? Could it be they can exploit their beauty for some decent coin because they don’t share offense over the issue? Their looks are a virtue in their eyes. Are they wrong to use it their advantage? Would a Harvard MBA graduate apply to McDonalds for a cash register role so as to check his or her privelege to those that weren’t so lucky to study there?

Whether one likes it or not why not let sponsors decide how they want to spend their ad dollars and let consumers bury them if they find the use of advertising across a cleavage as “not with the times”? Why state control? Casey Stoner ended up marrying his pit girl and has a wonderful family now. If 10% of teams decided to keep pit girls but got 75% of the TV coverage before the start of the race could you blame them? Advertising is literally all about ‘exposure’. Or would race control demand the camera operators avoid them?

Further to that, perhaps F1 should ban the popular cockpit radio transmissions of drivers like Kimi Raikkonen who drop the F-bomb every other lap. Or is profanity now ‘in with the times’?

Should the forthcoming Tokyo Motor Show ban the use of scantily clad women standing next to cars? Last year Porsche, VW and Audi had several slick cut male models parading their products. Ladies were lining up to take selfies with these foreign himbos. If not for objectification, then what? Girls could be heard saying “cho kakkoi” (so handsome). As a male was I feeling insulted and triggered? No. I figured it was time to sign up for the gym, visit Hugo Boss for a sharp suit and book an appointment at a $300 hair stylist after I got back in shape. If I had made a song and dance about feeling uncomfortable at handsome men being treated like slabs of meat would I be granted the same rights to being offended? Not for a second.

Should pretty women be banned from starring in adverts?  Cosmetics companies have products that are pitched pretty much solely toward women but no one bats an eyelid when Giselle pouts a lipstick. Luxury goods stores also cater predominantly to women. No shortage of flesh showing off shoes, handbags or miniskirts. Why no outrage? Should Subaru be raked over coals for targeting same sex couples in its adverts? No. If it feels that is a market it wishes to tap then it should feel free to push for it. If I was offended then I could simply refuse to buy an Impreza WRX. I shouldn’t have a right to tell Subaru who it can and can’t sell to. That’s accepting diversity. Not enforcing my view of the world on others with respect to Subaru. Choice.

Put simply why should the subjective opinions of people (within reason) be such that we must comfort the wowsers at all times? Yarra Council is telling it’s 1,000 staff it mustn’t use the word “Australia Day” to refer to Janury 26, a Day celebrated since 1815! Aussie nurses and midwives are being told to check their white privelege and admit their colonial roots should a patient demand so. Shouldn’t the safe delivery of children be the only priority than have a “code of conduct” to force behaviours that have probably never if ever been an issue in decades? Bad bedside manner for healthcarers is one thing less likely to do with race, gender or sexual orientation than individual attitudes.

Still the message is zip it or be zapped. Next time you’re being told it is for diversity start running for the hills. Your subjective opinion is as equal as anyone elses provided you don’t disagree with the Marxist’s definition of ‘with the times