#CSR

Greta Thunberg’s Brilliant Minds speech

What troubles CM is that the soon to be Dr Thunberg (she will be given an honorary doctorate from the University of Mons in Belgium) will be abused even more by those pushing the climate change narrative. She is the perfect human shield to the divisive machine that lurks begins her. It is hard to criticize a movement when the face is a child.

She faces either nothing happening with the climate and being exposed as brainwashed. Or the policies she espouses will lead to such a miserable existence that life will be even more terrible than it is now.

This is not to criticize Thunberg per se. She is undoubtedly a very brave girl to face world leaders and celebrities with such scripted messages.

Here is the transcript of Greta Thunberg’s Brilliant Minds speech. The socialist imprints are all over the language. Especially when the 16-yo tells the audience they are simply “uninformed.” Watch out for the coming “carbon budget” which will mean you have to turn vegan, stop flying and take on your moral duty to stop spending other’s carbon credits!!

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Around the year 2030, we will be in a position where we probably set off an irreversible chain reaction beyond human control, that will most likely lead to the end of our civilization as we know it.


That is unless, in that time, permanent and unprecedented changes in all aspects of industrialized society have taken place. Including a reduction of our CO2 emissions by at least 50%.

And please note that these calculations are depending on inventions that have not yet been invented at scale.

Furthermore, these scientific calculations do not include most unforeseen tipping points and feedback loops.

Nor do these calculations include already locked in warming hidden by toxic air pollution. Nor the aspect of equity, which is absolutely necessary to make the Paris Agreement work on a global scale.

And these calculations are not opinions or wild guesses.
These projections are backed up by scientific facts, concluded by all nations through the IPCC.

So if we are to stay below the 1,5 degrees of warming limit, which is still possible within the laws of physics, we need to change almost everything. We need to start living within the planetary boundaries. This will be a drastic change for many, but not for most.

Because most of the world’s population is already living within the planetary boundaries. It is a minority who are not. 

The richest 10% of the world’s population emits about half of our emissions of greenhouse gases. The richest 1% emits more than the poorest 50%.

And this is not about glorifying poverty, this is about the laws of physics and the remaining amount of greenhouse gases that we can still emit into the atmosphere to be in line with the Paris agreement.

It is not people in countries like Mozambique, Bangladesh or Colombia who are most responsible for this crisis. It is mostly down to people like you here in the audience.

Entrepreneurs, celebrities, politicians, business leaders. People who have a lot of power.
People who consume enormous amounts of stuff. Who often fly around the world, sometimes in private jets.

Your individual carbon footprints are in some cases the equivalent of whole villages.

But the worst part I think is that you are normalizing this extreme lifestyle. Because people look up to you. You are the role models, you are setting the standards. People aspire to be like you.

About 100 companies emit approximately 71% of our total emissions of CO2. And yes I know, we need a system change rather than individual change. But you can not have one without the other.

If you look through history all the big changes in society have been started by people at the grassroots level. No system change can come without pressure from large groups of individuals.

And no, I don’t blame you. I know you are not acting like this because you are stupid. You are not ruining the biosphere and future living conditions for all species because you are evil. At least I hope not. I know that almost everyone of you are simply uninformed. Just like the rest of the world’s population.

I know that you here in the audience didn’t travel here to see a sixteen-year-old girl who says strange and uncomfortable things.

But you know what? We need to dare to be uncomfortable. We need to be brave enough to say and do things that may not increase our profit or our popularity. Because otherwise, we won’t stand a chance.

We need to start thinking outside the box. To acknowledge that we don’t have all the solutions to the climate and ecological crises yet unless those solutions mean that we simply stop doing certain things.

We need to accept that the market and new technologies will not solve everything for us. We need to admit our common failure. And then we need to act, while there’s still time

At meetings like these, you love to listen to entrepreneurs, new ideas and new inventions. But when it comes to the climate crisis the time for those magic new inventions has just about come and gone.

And even though we most certainly need to embrace every bit of new clean technology – we can no longer look away from the obvious fact that we also need to change our behaviour. Some more than others.

The theme of this year’s Brilliant Minds conference is “Fluxability Quotient”. It’s what the organizers call “a symphony of big-picture thinking”.
Well, here is some big-picture thinking for you.

If you regularly fly around the world, eat meat and dairy and are living a high carbon lifestyle then that means you have used up countless of people’s remaining carbon budgets. Carbon budgets that they will need in their everyday life, for generations to come.

And if that wasn’t enough, those whose carbon budgets we are stealing are the ones least responsible and the ones who are going to be affected the most by this crisis.

According to climate scientist Kevin Anderson, if the richest 10% of the world’s population would lower their emissions to that of the average citizen of the European Union, then the world’s emissions of CO2 would be cut by about one third.

I think we can safely say that everyone in this room belongs to that 10%. Including me.

Everyone and everything needs to change. But the bigger your platform, the bigger your responsibility. The bigger your carbon footprint, the bigger your moral duty.

To make the changes required we need role models and leaders. People like you. I am certain that most of you sitting here will have the wisdom, the courage and the common sense to take a few steps back. To see the full picture. To make the sacrifices that are necessary. And to become the leaders we need you to be.

The question is, will you do it in time?

Future generations are counting on you. Don’t let us down.

Sustainable air travel will require extra sick bags

Air France-KLM is looking to fund the Dutch Delft University of Technology to explore a flying wing design known as the Flying V, where passengers will sit.

Boeing dabbled with the idea in 2007 but scrapped it as it likely worked out passengers sitting out toward the wingtips would be thrown around like rag dolls in turbulent weather. Anyone who has tried to drink hot coffee during rough weather will know how even sitting toward the centre of the plane causes it to swish about, mostly in the saucer. A wing aisle seat would mean one would wear it.

Better to save shareholders’ funds Air France/KLM. Prototyping this “sustainable aircraft” might do wonders for its CSR signaling but has it considered that it must include the environmental footprint of extra sick bags and all those nasty chemicals required to clean up the mess of those who suffer motion sickness but didn’t make it in time?

Perhaps Mother Nature has given us all tips on air travel. There are many passenger jets shaped like birds. Yet no birds shaped like the Delft University of Technology design…

If Air France/KLM is so worried about the environment the best thing to do would be to close down operations.

The Virgin Group CEO Josh Bayliss said,

“It’s definitely true that right now every one of us should think hard about whether or not we need to take a flight.”

Close the airline if it means so much to save the planet.