Truth in advertising?

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Imagine if Delta released an ad like this today? 45 years ago it offered military personnel cheap tickets. In an era where sex, drugs and rock’n’roll ruled, such a risqué advert (torn asunder all the promiscuous women are seemingly white) was one can only guess “in step with the times” back then.  Then again the same Delta Airlines has just cut off its association with law abiding NRA members for simply flying to see the inlaws. CM noticed that National Geographic has just issued a formal apology for its racist and bigoted articles from 100 years ago. The editor wrote, “For Decades, Our Coverage Was Racist. To Rise Above Our Past, We Must Acknowledge It.” One would imagine that all the editor did was raise an issue that a majority of its readers never thought about and hold present journalists and photographers to some sort of ‘Day One, Year Zero’ doctrine.

What is it with this “shaming” culture we live in today where corporates must make collective apologies for things that were done before people were born to people who are most likely dead on matters they had zero control over? Just spare the sanctimonious lectures and thought control. I can’t remember the last time I heard a wolf whistle but some want this made a ‘hate crime’. Not condoning it but a wolf whistle is generally viewed as a compliment not a slur. Just like those Hollywood actresses wearing three postage stamps held together by dental floss chanting #METOO all the while they kept quiet about mass sexual harassment because their careers were more important than principle. Spare us the hypocrisy.

Surely people’s sensitivities can’t be such that this should be a jailable offence? Even Qantas staff have been handed newspeak dictionaries on what they can and can’t say to customers to avoid the 0.00001% risk of offending someone. Where do we draw the line? Seems like the line is being drawn further to the point of endorsing a whole industry built on victim culture.

Instead of acknowledging humans have flaws, celebrating differences and accepting it we are being cornered into smaller and smaller ‘legal’ boxes of what is deemed ‘with the times’ and straying outside that risks an innocent person being labeled a bigot, racist, sexist or homophobe. Worse, more laws (like Canada’s M-103 or Australia’s 18-C) risk jail or massive fines for anyone that makes a factual statement. The worst part about it is that lives have been ruined based on trumped up charges willingly egged on by groups like the heavily biased Australian Human Rights Commission, a group that encourages people to lodge complaints but gladly tweets justices it self-serves on its own side  no impartiality

We can all look at the above advert from Delta 45 years later and see it doesn’t really fly (no pun intended) but most of us do not need some sort of state sanctioned manual to ensure we all are indoctrinated to know it is bad form with a law laced on top. Yet this is exactly the type of thing we are seeing day in and day out.

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