See a need. Fill a need. While the kneeling saga continues to hit the revenues of NFL, WWE founder and chairman Vince McMahon announced he is bringing the XFL back “to give the game of football back to the fans.”
In what is a pretty simple formula McMahon said, “People don’t want social and political issues coming into play when they are trying to be entertained. We want someone who wants to take a knee to do their version of that on their personal time,”
Any player with a criminal record will not be eligible for the XFL. McMahon will own all the teams. He claims he isn’t doing it due to NFL troubles.
So the question is will players still be kneeling in NFL in 2020 if indeed there is a league to kneel at? Time will tell but know your customer suggests is an important recipe in making money.