“Made in Australia”Tesla – gimme a break

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Apparently some automotive expert is suggesting Elon Musk will look to produce Tesla’s in Australia as he seeks to diversify production away from a Ginga-factory yet to be completed. I am wondering if the story isn’t a plant to incentivise Premier Jay Weatherill to select Tesla as the battery back up supplier of choice in his panic-fueled rush to cover up South Australia’s self-inflicted energy crisis. Perhaps Musk will promise to put a car plant in Port Augusta. To turn the argument on its head, Nissan, GM, Ford, Mitsubishi and Toyota have given up car production in Australia with good reason. It is too expensive. For Toyota, the company that has coined almost every manufacturing efficiency byword (JIT, Kanban etc) and been seconded by Porsche and Lockheed Martin (to improve F-35 production), to say they can’t do it guarantees that Musk will never consider it without massive long term subsidies. Musk is the master of squeezing a subsidy dollar. Go in front of him entering a revolving door and you’ll be behind him when you exit. Put it this way, South Australians stumping up $550m for an experiment gone wrong might be the least of their worries.

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